Vision: To expose and celebrate the greatness that is the life and career of Roy Ayers. This is the untold story of Roy Ayers told by him personally, as well as his family, friends, and contemporaries.
Mission: Educate our viewers by documenting the life of Roy Ayers through documentary film, music, art, and performance.
Value: The Roy Ayers Project prides itself on preserving, presenting, and documenting the subject(s) by using new aged digital media and the utmost quality. This project bridges the age gap, as well as merging multiple musical genres in ways that have never been done before. This unique project is the exclusive untold story of one of the most influential jazz musicians of all time.